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Hiring and funding signals identify B2B prospects in active buying mode: a company posting for a VP of Sales just got funded and is building GTM, a company posting for 5 SDRs needs a sales intelligence tool. Here's the exact Origami workflow to turn these signals into a prioritized prospect list — with real prompt examples and test results.
Ecommerce BrandsTo find Shopify store owners for B2B outreach, use BuiltWith or Wappalyzer to identify Shopify-powered domains, filter by revenue signals (app installs, Alexa rank proxy, ad spend), and enrich with Origami for verified owner contacts. Origami found 2,800+ Shopify store owners with $1M+ GMV in one search.
To find roofing company owners for B2B outreach, use state contractor license databases (roofing license = owner name), building permit records filtered for residential roofing, and Origami for enriched contact lists. Permit signals identify roofers actively working — the highest-intent segment for software and services sales.